Latitude

JRBH

Objective
JRBH Board Consulting required a new identity and supporting marketing material for its specialist division, Board IQ.
Proposition
Board IQ provides board members with access to independent, relevant and concise information and insight. We needed to create an identity and a marketing platform that appealed to the target audience, while also reflecting the values and aspirations of the company.
Solution
We derived a new identity from the three core pillars of the brand; intelligence, induction and briefing. Once this was established, we then developed supporting marketing material with a clear, precise message.

Categories

11.05.2012
Antony Lawrence Joins Latitude
Antony heads up Latitude Dubai and has an enviable track record and a wealth of experience in the ho...
09.11.2011
‘Reset’ for TIABC
Latitude Vancouver was recently brought on board to assist the Tourism Industry Association of Briti...
22.09.2011
Shelley Mashford Joins Latitude
Shelley Mashford joins Latitude Vancouver in a strategic marketing capacity, bringing over 16 years ...
27.04.2011
Velo-City Global Vancouver 2012 Conference
Latitude Vancouver designs identity and website for Velo-City Global Vancouver 2012 Conference, the ...
22.11.2010
New Identity for Kelty
'Vancouver studio designs identity for BC government's initiative to tackle child and youth mental h...
22.11.2010
Marrakech
Marrakech is fast becoming the new leisure destination. As part of an ongoing relationship with The ...
22.11.2010
Latitude opening in California
Chip Stuckmeyer joins Latitude as Global Sales Director, providing Latitude with a base in the U.S. ...
19.11.2010
Latitude create BHive brand for Regus
Latitude have recently created new branding for a women's centre in Covent Garden - BHive, a collabo...