Niquesa is the brainchild of a man whose family legacy offered luxury only the way that Italians can. Whether it be hotels, jewellery, travel or retail, a confident and holistic brand with a clear architecture was not just a requirement, it was a necessity.
To define the Niquesa 'experience', rebrand their Hotel business and develop a complementary brand for their Jewellery offer.
The artisan craftsmanship involved in creating exquisite experiences defined the core value of the whole business. Care and exacting standards were the universal benchmark for any Niquesa brand expression so attention to detail was delivered at every touchpoint from the website to the selection of papers and printing techniques.